About the Young CEO Challenge

Discover the Young Entrepreneur Within

Build Entrepreneurial Thinking

Students learn how businesses work by thinking about products, customers, pricing, and profit. The challenge helps them understand the basics of entrepreneurship in a simple and engaging way.

Any Idea Is Welcome

Participants do not need a unique or complicated idea. Even simple ideas like a lemonade stand, handmade crafts, bookmarks, or small services are encouraged. The focus is on how students explain and present their idea.

Online Video Participation

Students create a small business booth at home and record a short video presenting their idea. They demonstrate how they would sell their product and explain their business thinking.

This challenge focuses on developing important life skills such as confidence, communication, financial understanding, and creative thinking.

Rather than competing on who has the most unique idea, students are encouraged to demonstrate how they think like entrepreneurs—planning their business, explaining their pricing, and presenting their idea with clarity and confidence.

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